057: Roundup: Best Corporate Pride Campaigns

June is Pride Month! For brands, that means a big opportunity to show support and raise funds and awareness to continue to make real change. In this episode, we cover some of the most interesting recent brand Pride campaigns and partnerships including Skittles, Absolut Vodka, H&M, Lego, and Mercado Libre.

056: Mountain Dew: Do the Dew

Mountain Dew is one of the most famous beverages in the world. Today, we associate Mountain Dew with action sports, but did you know that the brand’s first mascot was Willie the Hillbilly? Basically, 2022 would cancel Mountain Dew if Willie was still around! Mountain Dew is most definitely one of the biggest risk-takers when it comes to marketing stunts, activations, and campaigns. From bogus focus groups to creating weird products for super fans, to a weird yet iconic Super Bowl commercial featuring a Puppy Monkey Baby, Mountain Dew keeps fans on their toes!